KICKS CREW is proud to announce a new partnership with NBA Champion and Hall of Famer Dwyane Wade. This collaboration is kicking off with the launch of the Li-Ning Way of Wade 11, marking the latest flagship release from the Way of Wade series, a cornerstone in the performance basketball footwear industry since its inception in 2012.
Dwyane Wade, a three-time NBA champion, has revolutionized the performance basketball footwear industry since signing with Li-Ning in 2012 and starting his own Way of Wade series. Each model within Wade's signature line has brought innovations in design and performance, making it a benchmark in the industry. The Li-Ning Way of Wade 11 promises to carry forward this legacy of design excellence and introduce new innovations and storytelling.
For years, KICKS CREW has been a bridge for fans and players worldwide to find and shop Dwyane Wade's signature line. Recognizing this and sharing the same values and vision, Dwyane Wade has officially partnered with KICKS CREW to make it a new home for his product line, aiming to bring them to more people around the world.
“The Li-Ning Way of Wade 11 is more than just a shoe; it's a representation of my ongoing journey and the next chapter of my evolution. As I begin this new chapter, I am excited to partner with a company like KICKS CREW that shares my vision so we can bring my shoes to more people worldwide," said Dwyane Wade when discussing his Li-Ning Way of Wade 11 launch.
The design of the Li-Ning Way of Wade 11 reflects Wade's journey and his commitment to innovation. Inspired by Afrofuturism, the shoe integrates elements that tell a story of Wade's life and career. From the TPU heel counter to the outsole, the Li-Ning Way of Wade 11 is enriched with details of Wade’s journey through life. From the three championships to his zodiac sign and daughter’s name, the Li-Ning Way of Wade 11 is filled with tributes to Dwyane Wade’s life. The debut '305' launch colorway pays homage to his time in Miami, where he led the Heat to three NBA Championships, becoming a symbol and icon for the city.
Performance is at the core of the Li-Ning Way of Wade 11, with features designed to meet the highest standards of athleticism. The shoe features a premium leather upper for durability and support, a BOOM midsole cushion setup, and a Carbon Core Drive System for enhanced energy return. These technical aspects ensure that the shoe caters to the needs of athletes while having a new and unique design for those wanting to wear it off the court.
The Li-Ning Way of Wade 11 ‘305’ will be released via raffle at 11 AM EST / 8 AM PT on June 29th, 2024, on KICKSCREW.COM for $225 USD. Stay tuned for sign up details.
